Forecasting Future Customer Behavior

Every day, banking and insurance customers communicate their needs, desires and issues through a variety of channels. Leading financial and insurance institutions possess a wealth of this unstructured content, which when mined reveals essential customer intelligence for their marketing and customer service departments, The Clarabridge™ solution provides a proven and powerful window in capturing, categorizing and analyzing this information. This insight holds the key to increasing customer loyalty metrics, improving service, underwriting processes, and offering more innovative products.

Consider the potential insight contained in:

  • Blogs
  • Regulatory filings
  • News websites
  • CRM and other proprietary databases
  • Call Center Transcripts
  • Email/IM exchanges
  • Survey verbatims

Unleash new possibilities for your data

Clarabridge is the only text-mining solution that transforms content into information that can improve marketing, service delivery, and product innovation. As a result, Clarabridge offers business users a broader, more informative view of their customers’ experiences by:

  • Revealing new insights into customer needs and behaviors.
  • Automatically categorizing customer interactions with contact centers.
  • Understanding broader market and competitive trends.
  • Comparing sentiment and perceptions of you and your competitors.

H&R Block

“Millions of customers want to talk to us…and text mining will help us hear what they are saying,” says H&R Block’s Mr. Griggs in The Wall Street Journal.

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