In the fiercely competitive market of computer technology, new functionality, packaging and positioning fundamentally affect your competitive advantage with customers. Anticipating and responding to customer service needs, especially if issues or trends arise, can make a critical difference in securing customer loyalty. Clarabridge unlocks this intelligence immediately, by harvesting relevant customer feedback from all text sources, and converting that information into valuable customer insight. Clarabridge provides the access to information needed by any computer technology firm whose focus is on retaining and improving their relationship with their current customer base.

See What your Customers Say about You

Today’s technology customers have little tolerance for glitches, errors and downtime. If they are disappointed, they may drop a product—but not before loudly airing their complaints on any number of places online and off. The Clarabridge Content Mining Platform™ transforms huge volumes of feedback into valuable data for analysis from a wide variety of sources, including:

• Call Center data
• Discussion forums
• Surveys
• Beta test groups
• Online product reviews
• CRM databases
• Product warranty data

Clarabridge enables computer technology organizations to:

• Transform text from various listening posts (surveys, call centers, email and forums) into rich structured data.
• Automatically categorize comments, cluster key concepts, and assess customer sentiment.
• Track trends within the data, identify leading quality and competitive indicators and identify root causes.
• Proactively identify and provide solutions to the most frequently occurring topics of discussion.
• Improve customer loyalty by delivering products that match desired features and user trends.