Clarabridge Customer Connections

10-11 October 2017

The Brewery, London

Pre-Conference Workshops

Begin your time at C3 Europe 2017 in one of our interactive and hands-on Pre-Conference Workshops being held on Tuesday, 10th October, at the M by Montcalm Hotel, from 1:00 PM – 4:00 PM. These optional workshops have very limited seating and are available on a first-come, first-served basis. You must pre-register for the workshop of your choice.

Transforming Your Call Centre into an Experience Centre

Location: The M by Montcalm Hotel, 151-157 City Road, London

Tuesday, 10 October

1:00 PM – 4:00 PM

How do you go above and beyond running an impressively efficient and effective operation, towards one that creates a unique branded customer experience that drives customer advocacy and value for your brand? In this highly engaging hands-on workshop, we’ll investigate the steps needed to create a distinctive and differentiated customer experience. We’ll share stories and case studies from our research, our books and our work with leading brands. We’ll discover the insights of contact centres that are transforming their markets, and you’ll learn how to how to bring about a fundamental step change in your contact centre that involves everyone who works there.

Moderator: Brownell O’Connor, Call Centre Expert, Smith + Co

Social Media Management

Location: The M by Montcalm Hotel, 151-157 City Road, London

Tuesday, 10 October

1:00 PM – 2:15 PM and 2:30 - 3:45 PM

Round Table 1: Industry Focus
1:00 PM – 2:15 PM

Lead by top social media professionals in each industry, join your peers for the opportunity to have open discussions, share ideas, and inspire each other to take your programme to the next level. 


  • Retail
  • Telco
  • Travel & Hospitality
  • Financial Services

Round Table 2: Topics of Interest
2:30 PM – 3:45 PM

Whether you are in the beginning stages of building a new social team, or trying to improve your existing one, these round table topics will spark new ideas and approaches you can apply to your current programme.


  • BOTS: A hot topic on everyone’s mind; we’ll share our vision on where we see this going, and listen to your thoughts on practical application.
  • Large Scale / Global Deployment: Whether you’ve just started a new team, or are growing your team globally, we’ll exchange ideas and best practices on how to do this successfully.
  • Crisis Management: Find out how you can apply crisis management to your business in a practical way. Please come with ideas and questions.
  • Social Media Management for SMBs: Effectively using social media can be a real differentiator for SMBs. We’ll discuss how you can make the most of your social channels to boost your customer service.

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