ABOUT WELK: Welk Resort Group is a developer and operator of luxury resorts and timeshares in the United States and Mexico. Upon hiring a new Chief Fun Officer, Welk Resorts wanted to increase guest satisfaction through innovative experience and engagement programs. They also wanted to analyze and track guest survey feedback in order to prioritize efforts and design new guest experience initiatives.
GOAL: Welk Resorts needed to analyze and track guest survey feedback in order to design new guest experience programs.
CLARABRIDGE RESULTS: Today Welk Resorts’ Innovative Guest Experience Program Wins Awards and Customer Satisfaction.