October 19, 2011 00:00 AM

Clarabridge, Inc., the leading provider of sentiment and text analytics software to Fortune 1000 companies looking to improve Customer Experience Management (CEM), today announced dates for its fourth annual Clarabridge Customer Connections (C3) Users Conference, being held March 5-7, 2012, at The Doral Golf Resort & Spa, Miami, Fla.

Since its inception, the Clarabridge C3 Users Conference has experienced tremendous continued growth, with attendance levels increasing by 200 percent from the first conference held in 2005. C3 has witnessed increasing popularity as more companies recognize collecting, listening to, analyzing and responding to the Voice of the Customer provides a strategic advantage over the competition while also providing tangible ROI. Last year’s C3 conference saw executive speakers sharing VoC and CEM best practices from renowned companies such as Best Buy, Choice Hotels, United Airlines, General Mills, Walmart, Sage, TD Ameritrade, JD Power, Expedia, BE Aerospace and others. The attendees surveyed from the C3 conference noted that the content provided a great balance between learning business best practices and discovering new technology tips and tricks – all of which they believed would help them become immediately more productive in their daily jobs.

“In today’s competitive market, where more and more emphasis is being placed on developing a strong and loyal customer base, CEM continues to progress as a major priority with companies seeking to implement Voice of the Customer strategies across their organizations,” said Sid Banerjee, Clarabridge CEO. “We’ve developed the C3 conference as the industry’s leading forum covering CEM, as well as the very latest advanced sentiment and text analytics opportunities. We’re pleased to be hosting the C3 users conference again this year where there is a true value-proposition for attendees who will be privy to detailed information about successfully building a Customer Experience Management program, as well as learning what pitfalls or actions to avoid.”

“The Clarabridge C3 Conference is by far the most informative, interactive and useful event that I regularly attend,” said Wynn Parrish, VP of product support, B/E Aerospace, Inc. “The world of VoC is so powerful and changing so rapidly that it is an event not to be missed.”

The 2012 conference agenda and keynote speakers will be announced in mid-December. This year’s event also promises to be even more informative as it will closely coincide with the release of a new product, “Clarabridge Collaborate,” as well as the release of Clarabridge Navigator 5.0. The company will share up-to-date insight and guidance on how to even more effectively collect, listen to, analyze, and now collaborate on VoC inputs.

About Clarabridge

Clarabridge is the leading provider of sentiment and text analytics software for customer experience management. Clarabridge enables Global 1000 enterprises to achieve a universal understanding of their customers by automatically collecting, classifying, scoring sentiment, and analyzing qualitative data found in voice of the customer feedback channels. Insights extracted result in improved marketing, product/service offerings, operations and customer service across an organization. Clarabridge customers include AOL, B/E Aerospace, Choice Hotels, Expedia, Gaylord Hotels, Intuit, J.D. Power, Marriott International, QVC, Inc., Sage North America, United Airlines, Walmart, Walgreens, and Wendy’s International. Clarabridge is privately held with headquarters in Reston, Va. and offices in San Francisco, Boston and the United Kingdom. For more information, visit or Twitter: @clarabridge.