CLARABRIDGE EXPANDS GLOBAL OPERATIONS IN LATIN AMERICA

September 17, 2013 00:00 AM

RESTON, Va. – Sept.17, 2013 – Clarabridge, Inc., the leading provider of intelligent Customer Experience Management (CEM) solutions for the world’s top brands, announced today that it has expanded its global operations into Latin America. Clarabridge serves as the centralized CEM hub for all internal and external sources of customer feedback for some of the largest global organizations, including Marriott International, United Airlines, and Walmart.
By leveraging partnerships with companies such as Accenture, Salesforce, and Deloitte, and establishing an executive-led team to focus solely on Latin America, Clarabridge is equipped to meet the increasing demand for CEM technologies and services within the region. Leading the regional efforts are Charles Ydoate, Industry Group Vice President, and Erik Viteri, Vice President Sales, Latin America. Operating out of Miami, Fla., the team’s initial efforts will focus on Brazil, Mexico, Argentina, Colombia, Peru, and Chile, where demand for intelligent CEM solutions is at a fever pitch.
“Regardless of the language you speak or the area of the world you do business, listening to, analyzing, and acting on Voice-of-the-Customer (VOC) is critical to success – and that’s why Clarabridge is in the midst of major international expansion,” said Sid Banerjee, CEO, Clarabridge. “The stellar team, resources, and efforts we’ve put into growing our presence in Latin America solidify our commitment to bring intelligent customer experience to new and existing customers in the region and throughout the world.”
Clarabridge is designed to help companies create a universal understanding of customers by intelligently listening to, analyzing, operationalizing, and measuring multi-source customer feedback through sentiment and text analytics. Built on the world’s most sophisticated Natural Language Processing (NLP) engine, the Clarabridge solution natively supports many languages, including Spanish and Portuguese, and offers a full Spanish user interface (UI).
Illustrating Clarabridge’s commitment to the region even further, the company is holding its annual conference, Clarabridge Customer Connections (C3), in Miami, April 28-30, 2014. C3 is the leading customer experience conference where top, global brands share best practices and network with other CEM experts and thought leaders across all industries.
About Clarabridge
Clarabridge is the leading provider of intelligent Customer Experience Management (CEM) solutions for the world’s top brands. As the premier provider of CEM, Clarabridge enables Global 1000 businesses to intelligently listen to, analyze, operationalize, and measure multi-source customer feedback through intelligent sentiment and text analytics. Insights extracted through Clarabridge enable organizations to create a universal understanding of their customers, partners, and employees; make actionable business decisions with measurable ROI and collaborate on those decisions both internally with stakeholders and externally with customers. With hundreds of CEM implementations, Clarabridge is the 7th fastest growing software company, powering the CEM programs for companies such as B/E Aerospace, Best Buy, Charming Shoppes, Inc., Choice Hotels, Dell, Expedia, E.ON, Fidelity, Gaylord Hotels, Government of British Columbia, Intuit, J.D. Power, L’Oréal USA, Marriott International, PetSmart, QVC Inc., Sage North America, United Airlines, Walmart, Walgreens, and Wendy’s International. Clarabridge is privately held with offices in Reston, VA., San Francisco, CA., Miami, FL., and London, UK. For more information, visit www.clarabridge.com.
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Media Contacts
Keri Cook
Clarabridge, Inc.
571.299.1872
Megan Coyle
Articulate Communications Inc.
212.255.0080, ext. 14