April 18, 2013 00:00 AM

Clarabridge, Inc., the leading provider of intelligent Customer Experience Management (CEM) solutions for the world’s top brands, announced the release of Clarabridge 6.0 at the Clarabridge Customer Connections (C3) User Conference in San Diego. The new release is designed to bring intelligence to every aspect of the customer experience journey, including listening to, analyzing, operationalizing, and measuring the Voice-of-the-Customer (VOC). New features include enhanced field-level report distribution to get the most relevant, customized information to stakeholders, presentation-ready insights analysis, and Hadoop via HBase support for accessible big data analysis.

Clarabridge 6.0 helps businesses realize Intelligent Customer Experience and infuse customer experience into the DNA of their organizations. Key enhancements and new features include:

  • Report Distribution: The sophisticated report distribution capabilities ensure the right people have the right information, at the right time and in the right format, across the enterprise. Organizations can distribute personalized, localized, and relevant reports to individual stakeholders. Users can also specify distribution schedules, collaborate with others within the reports, and view the most relevant customer feedback insights.
  • Insights Analysis: The new insights analysis enables businesses to gain a detailed understanding of feedback drivers by comparing multiple variables, including brands, products, store locations, business units, regions, customer groups, and competitors through a simple wizard. With these insights, organizations can better understand areas that underperform or overperform as compared to the others. Businesses can also glean detailed, customizable, presentation-ready reports for each differentiator to determine what is driving feedback volume and sentiment.
  • Hadoop via HBase Support: Through its support of Hadoop via HBase, Clarabridge 6.0 allows for high-volume, on-demand, un-sampled reporting on even the largest data volumes. Analysts can get rapid insights across the entire customer platform by gaining understanding amidst the mounds of big data.

Additional features include an enhanced reporting User Interface (UI), including customizable dashboard views, report tabs and repositories, and drag-and-drop capabilities, which give users the flexibility to work in the most efficient and effective manner. The advanced capabilities of Clarabridge 6.0 continue to take VOC analysis to the next level by making reporting quick, presentation-ready, and distributed throughout the organization.

“CEM as a business-wide strategy has become one of the top priorities for progressive organizations and Clarabridge is the leading company that provides intelligent solutions and services to support this evolution,” said Sid Banerjee, CEO, Clarabridge. “Clarabridge 6.0 is an exciting release for many reasons. Its report distribution ensures that customized reports can be shared with stakeholders throughout the organization, and its Hadoop support is critical in today’s ‘big data world.’ Clarabridge 6.0 is also the only solution available with insights analysis. This in an invaluable tool for organizations to better understand how their brands or products fare against any variable – that is a real industry game-changer.”

Clarabridge 6.0 is available immediately. For more information, or to schedule a product demonstration,, email, or call 571.299.1800.


About Clarabridge

Clarabridge is the leading provider of intelligent Customer Experience Management (CEM) solutions for the world’s top brands. As the premier provider of CEM, Clarabridge enables Global 1000 businesses to intelligently listen to, analyze, operationalize, and measure multi-source customer feedback through intelligent sentiment and text analytics. Insights extracted through Clarabridge enable organizations to create a universal understanding of their customers, partners, and employees; make actionable business decisions with measurable ROI and collaborate on those decisions both internally with stakeholders and externally with customers. With hundreds of CEM implementations, Clarabridge is the 7th fastest growing software company, powering the CEM programs for companies such as B/E Aerospace, Best Buy, Charming Shoppes, Inc., Choice Hotels, Dell, Expedia, E.ON, Fidelity, Gaylord Hotels, Government of British Columbia, Intuit, J.D. Power, L’Oréal USA, Marriott International, PetSmart, QVC Inc., Sage North America, United Airlines, Walmart, Walgreens, and Wendy’s International. Clarabridge is privately held with offices in Reston, VA., San Francisco, CA., and London, UK. For more information, visit or on Twitter: @clarabridge.

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Media Contacts

Serina Aswani

Clarabridge, Inc.



Megan Coyle

Articulate Communications Inc.

212.255.0080, ext. 14