FALL 2020 PULSE CHECK
FALL 2020 PULSE CHECK
Customer Journey Mapping the 2020 Election
Clarabridge set out to create a customer journey map for the 2020 election, showcasing how customer experience relates to every experience.
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Adapting to a New Back To School Market
The 2020-2021 school year begins even as COVID cases continue to rise throughout the country. States and families are making tough decisions about heading back to class or learning online. The end of August is normally a time of shopping for new backpacks and cute sneakers, but this year’s lists look a little different.
Read MoreFOCUS ON TRAVEL
FOCUS ON TRAVEL
Can Travelers Find Any Bliss in Summer 2020?
Hotel data analysis reveals factors that drive positive and negative guest sentiment.
Four months into quarantine—amid global border restrictions, decreased flight travel and record low hospitality bookings—travel advisors report a pent- up demand for travel among Americans.
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The Ease of Summer Travel?
Using Clarabridge’s effort score, airline review data displays the current state of travel.
As summer bursts into full swing, many Americans debate their travel plans as a result of COVID-19. With uncertainty around air travel, airline review data online provides vignettes of experiences showing how travel has changed since COVID-19.
Read MoreTHE NEW NORMAL
Examining the Reopening of States
In order to understand how Americans feel about their states’ opening status, Clarabridge assessed the emotional intensities expressed by people within each state over a 3 week period.
THE NEW NORMAL
Examining the Reopening of States
In order to understand how Americans feel about their states’ opening status, Clarabridge assessed the emotional intensities expressed by people within each state over a 3 week period.
JUNE 4, 2020
Moving Beyond Words to Explore Emoji Trends Across the U.S.
As many Americans remain inside under safer at home orders, analysts have found sweeping increases in the use of social platforms and, subsequently, an increase in the use of emoticons …
Read MoreMay 22, 2020
Mapping Emotional Intensity in Reopened and Regionally Reopened States
Puzzle sales rose by 370% for leading puzzle company Ravensburger in March as a result of stay at home orders. As some Americans remain at home working on puzzles, lawmakers across the U.S. attempt to solve a different puzzle—the reopening of America …
Read MoreMay 15, 2020
Mapping Emotional Intensity in Partially Reopened States
Puzzle sales rose by 370% for leading puzzle company Ravensburger in March as a result of stay at home orders. As some Americans remain at home working on puzzles, lawmakers across the U.S. attempt to solve a different puzzle—the reopening of America …
Read MoreApril 24, 2020
Readiness to Return
To understand how ready individuals feel concerning a return to pre-pandemic life, we utilized McKinsey’s recently released matrix related to COVID-19 to assess where the pulse on reopening and other financial topics stand …
Read MoreFOCUS ON CX
Customer Experience is Rapidly Evolving
The global pandemic catapulted businesses into an entirely new realm. Forcing examination of business lines, the creation of digital workforces and a rapid need to respond to customers under emotional stress. Clarabridge examines the evolution:
FOCUS ON CX
Customer Experience is Rapidly Evolving
The global pandemic catapulted businesses into an entirely new realm. Forcing examination of business lines, the creation of digital workforces and a rapid need to respond to customers under emotional stress. Clarabridge examines the evolution:
May 1, 2020
Redefining a Great Experience
As some states begin to reopen, restaurants and retail stores will set the bar for how to create a positive experience in unprecedented times …
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April 17, 2020
Empathy Through Action
A positive customer experience comes from reliable, empathic, and responsive service. Now during the COVID-19 pandemic, organizations display their values by respectful actions …
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APRIL 9, 2020
An Opportunity to Create Trust with Consumers
Consumers expect companies to demonstrate listening through their actions, not just their corporate messaging as a result of lingering negative sentiments from the 2008 recession …
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April 2, 2020
A Craving for Understanding
“Social distancing” and new policies require thoughtful, reactive, and direct connection to consumers amid the COVID-19 pandemic. Understanding—that feeling of being heard, of knowledge …
Read MoreEARLY ANALYSIS
Understanding How People Interact in Times of Crisis
EARLY ANALYSIS
Understanding How People Interact in Times of Crisis
How is the World Reacting to the COVID-19 Pandemic?
March 20, 2020
As the COVID-19 pandemic dominates all conversation, our desire to understand how people interact in times of crisis, led us, Clarabridge, to seek more information. How are people actually …
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The Way We See COVID-19 Relate to CX & the Globe
March 25, 2020
A report published by the World Health Organization (WHO) titled Managing Epidemics, identified three focus groups: Community Engagement, Risk Communication, and Treatment. These three are …
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